The problem
Everyone sells you marketing.
Nobody closes the customer.
You paid for a website
It looks good. It doesn’t tell anyone what to buy or why to buy it now.
You paid for ads
The leads came in. Then they sat in your phone while you were out feeding.
You’re still the salesman
Every text, every “how much is a half,” every deposit chase lands on you.
We find your offer, take it to market and close the buyer. All you do is raise cattle.
Reserve your datesWhat you get
Everything it takes to bring your beef to market and sell it
Ranch numbers and growth plan
Where you are, where you want to be, and how many head you need to sell to get there.
Offer design
Every product you have, packaged into offers built to sell. Share sizes, bundles, pricing, deposits.
Your sales funnel
Your own offer page and checkout on your own merchant account. Buyers pay you.
Rancher interview and footage
We film your story on the ranch. You keep every minute of it.
Ads tested to a winner
Multiple ads cut from your footage, tested fast until one clearly sells.
Launch through BuyHalfCow
Your offer goes in front of buyers while we’re still on your ranch.
A sales team that closes
We call, text and follow up with every lead, new ones and the old ones you never got back to, and collect the deposit.
Monthly scaling plan
Ad budget, offer lineup and the next revenue to add, set before we leave.
The engagement
4 to 5 days on your ranch
Your numbers and your offer
- Where you are and where you want to be
- How many head you need to sell
- Your products, combined into offers to test
Interview and first test
- We film your rancher interview
- Your new offer goes to market
Find the winning ad
- Test ad creative fast
- Scale the winner with the offer
Lock it in
- Funnel, offer and ads finalized
- Monthly ad budget set together
If needed
- Extra filming
- Finish anything from days 1 to 4
Our team keeps closing until your first shares are sold. Then we keep selling for of each closed sale.
Your numbers
What we’re building toward for
From our call. We confirm every number on Day 1.
- Your head count for the year
- Every product and current price
- Booked processing dates
- 1 to 2 hours on Day 2
- Your past customer and lead list
- A monthly ad budget
Case study · one family ranch
.
That’s one ranch. Yours is next.
How it works
Build it. Prove it. Scale it.
Build, on your ranch
4 to 5 days. Numbers, offer, interview, funnel and a winning ad.
Prove, shares
Our team closes your first shares. No commission on any of them.
Scale, per sale
We keep running ads and closing buyers. We only earn when you do.
No surprises
Where every dollar goes
Four kinds of money move in this deal. Here is each one, who it goes to and when.
One time, paid to BuyHalfCow to reserve your dates. Covers the 4 to 5 days on your ranch, travel, the offer, the funnel and the ads.
Runs through our ad accounts, billed to you at cost every month. You approve the budget and can pause or change it any time.
Go to you, through your own checkout on your own merchant account. We never hold your money.
Starts after your first shares. Taken out of the sale price, never added on top for your buyer.
You stay in control
Your ranch. Your prices. Your customers.
You approve the offer
Nothing goes to market until you sign off on what we’re selling and what it costs.
You approve the ads
You see every ad before it runs. Nothing goes out under your name that you don’t like.
You set the budget
We recommend a number. You decide it, and you can pause or change it.
You keep everything
The footage, the ads, the funnel and your full customer list stay yours, even if we stop working together.
You see the numbers
A report every : ad spend, leads, sales closed and revenue.
You still run the ranch
Processing, pickup and delivery stay with you. We sell. You raise and deliver.
After you say yes
What happens next
- Pay the build feeYour on-site dates are locked.
- Kickoff call within hoursWe confirm dates, your goals and the prep list.
- Send us your prep listHead count, products and prices, processing dates and your past customer list.
- We arrive on your ranch4 to 5 days. You’re live before we leave.
- Reports start that weekEvery , until you’re sold out.
Straight answers
Questions ranchers ask
What if the ads don’t work for my ranch?
That’s what the testing on Days 2 and 3 is for. We keep testing the ad, the offer and the price until something sells. Our team keeps closing until your first shares are sold, and you pay no commission on any of them.
How fast will I see sales?
Your offer goes to market on Day 2, while we’re still on your ranch. Most of the work is done before we leave. How fast shares sell depends on your price, your area and your budget, and you’ll see every number in your weekly report.
Am I locked into a contract?
No. The build fee is one time. The commission only applies to sales we close.
What if I sell out or run out of beef?
That’s the goal. We pause ads and take deposits for your next processing date, so buyers wait in line instead of going somewhere else.
Will you discount my beef to make it sell?
No. You set your prices. We build the offer around them, with bundles, share sizes and deposits, not discounts you didn’t agree to.
Who talks to my customers?
Our team handles leads, calls and deposits. Once a buyer pays, you handle processing and pickup like you do today, and the customer is yours.
What if I need to move my on-site dates?
Why do the ads run through your accounts?
Our accounts already have history and buyers who want ranch-direct beef. You get that head start on day one, billed to you at cost.
We keep closing until your first shares are sold.
No commission on any of them. After that we earn of each sale, so we only win when you do.
one-time build fee. Travel included.
We recommend a day, about a month. We set it together around your goals.
Our team. Every lead, new and old, until you hit your number.